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Associate Digital Brand Manager-New Hair Brands

Background & Purpose of the Job
The Hair category is one of our leading Personal Care categories and is a big strategic thrust\. Over the last few years Unilever has successfully gained share and closed the leadership gap on P&G and now Global category leadership is within reach\.
We have a strong global portfolio supplemented by leading local brands across the world\. However, there are still some clear opportunities that exist for Unilever\. This role will help continue to drive the agenda to gain market share for hair globally, with particular emphasis for creating new mixes for the ever\-fragmenting consumer/channel environment and leading digital deployment of some of our new mixes\.
Who You Are & What You?ll Do
Digital Rollout
?Create a full digital strategy to launch new mixes and enhance existing brands in the digital space
?Lead digital cross\-functional and agency teams to ensure that we are engaging with our target consumers across their digital eco\-systems
Business Model Management
?Create and manage new business models that will drive the brand in the new media environment
?P&L management
?Work with key customer teams and category management to incorporate feedback and build a successful mix by market
You?re a born leader:You see opportunities and naturally drawn towards how to solve them and motivate the team to follow your journey
You?re a strategy guru:Analyzing opportunity spaces and making choices on differentiated strategies and executions will be key to success
You?re a dot connector:Ability to work with cross functional teams across the world to drive execution and optimizations
You?re a story teller:Must be consumer connected and a keen eye for spotting and identifying trends\. Crafting a launch plan and having a real feel for beauty codes and cues and bringing them into each element of the launch mix
You?re a teacher:Showing others how to make a difference every day
You?re a changemaker:Entrepreneurial drive ? the person in this role must have a strong bias for action
You?re a paradox navigator:Creativity in crafting solutions ? challenging the norms and breaking the rules ? to create genuinely ?great? digital innovation and marketing
You?re a culture & change champion:Experimentation and fast learning with new methodologies and new processes to help enhance speed to market
What You?ll Need to Succeed
?Experience in brand development and digital deployment
?Personal Care experience is preferred, but not required
?Proven track record of running multifunctional project teams on complex mixes and networks
?Critical to have good experience of working with virtual cross functional teams since a lot of the business partners will be based remotely\. A comfort in making strong working relationships with members in a virtual world will take us a long way on this project\.
What We Can Offer You
Culture for Growth-Top Notch Employee Health & Well Being Benefits-Every Voice Matters-Global Reach-Life at Unilever-Careers with Purpose-World Class Career Development Programs-Check Out Our Space-Focus On Sustainability
Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities\. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business\.
Equal Opportunity/Affirmative Action Employer Minorities/Females/Protected Veterans/Persons with Disabilities\.
Applicants and employees are protected from discrimination under Federal law\. For more information, please seeEEO is the Law\.
Employment is subject to verification of pre\-screening tests, which may include drug screening, background check, credit check and DMV check\.
Job: Marketing
Primary Location: United States\-New Jersey\-Englewood Cliffs\-Englewood Cliffs \-700 Sylvan
Schedule: Full\-time
Shift: Day Job
Unposting Date: Aug\-30\-2018
Req ID: 18000APU


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